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The Super Bowl of Spec

This just in from Reuters:

Indie Agency Auctions Super Bowl Ad on eBay

NEW YORK (Reuters) - Throwing out a long-shot resembling a Hail Mary football pass, an independent advertising agency has offered to develop a Super Bowl commercial for the highest online bidder at eBay, starting at a price of 99 cents.

Independent advertising agency Boone/Oakley, which has yet to create a Super Bowl ad, said on Friday it would devise three concepts for a show-stopping commercial to air during the Feb. 1 National Football League's championship game.

Watch the bidding on eBay
Visit the Boone/Oakley website

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