This time it's Doug Knopper's turn to announce a shiny new job. He's the new CEO at BitPass, a cool e-commerce company that, among other things, allows consumers to buy digital content from online publishers without revealing any of their credit card or personal information.
Doug was at Chiat/Day in SF from 1989-1991 on Nissan, and then in the New York office as Group Account Director from 1994-1998 on Nissan, Wonderbra, Chivas, Maxim Magazine, Champion, and the infamous Firestone. Most recently, he was a Senior Vice-President and General Manager at DoubleClick.
Here's the press release from BitPass ....
BitPass Appoints Douglas Knopper CEO
Former DoubleClick executive joins as commerce platform provider
helps portals, branded content providers monetize digital content
MENLO PARK, CA – Nov. 16, 2005 – BitPass, Inc., provider of the leading commerce platform for digital content and services, has named Douglas S. Knopper, formerly Senior Vice President and General Manager at DoubleClick, as CEO.
Knopper has more than 20 years of experience in marketing, media and technology, including responsibility for financial and operational performance for businesses serving online advertisers and publishers. Prior to Doubleclick, he oversaw advertising campaigns for well-known brands and products at Lowe and Partners, TBWA/Chiat Day and J. Walter Thompson. He was named as one of “50 Online People to Know” by Media Magazine in 2004. Knopper earned his MBA from Georgetown University and holds a BA, with honors, from the University of Michigan.
“In addition to a proven track record in managing complex organizations, Doug brings us deep experience in the business of digital content and long-standing relationships with its stakeholders,” said Pete Goettner, General Partner, Worldview Technology Partners, and BitPass board member. “His industry experience and penchant for execution are tremendous assets as BitPass builds on its current success and extends its platform to better serve content providers.”
“BitPass has made impressive gains with its platform to market and sell premium content, and is well positioned to set its sights on portals and brands that command mass audiences,” said Knopper. “As content providers become more sophisticated, they need solutions that complement their advertising activity while building customer loyalty and monetizing their online offerings. I look forward to working with the BitPass team to carry out this vision.”
BitPass provides an innovative commerce platform that addresses the growing demand among digital content providers to efficiently monetize their online offerings. Since the company’s public launch of its platform in December 2003, buyers from more than 100 countries and more than 3,000 merchants have relied on BitPass to buy, sell and promote videos, streaming music, photos, news, business documents, and other content and services. The company has received venture funding from Worldview Technology Partners, Steamboat Ventures, RRE Ventures, First Data Corp., Garage Technology Ventures, Cardinal Venture Capital, Amicus Capital and others. For more information, visit www.bitpass.com.