Save Like Never Before
Last week, I noticed an ad at the top of this page for an ad agency in North Carolina that specializes in advertising TO churchgoers on behalf OFchurches. (Remember, I don't select these ads on the top of the site, Google chooses them.) This isn't just marketing to Christians. This is advertising intended to increase church attendance.
Anyway, the thought of an agency for churches struck me as ... odd.
Comments
Hmm... That is interesting. I am working with an Assistance Ministry here in Houston. There seems to be a big push towards Faith-base agencies. The government is putting alot of money in them, here in Texas and all over the US. The idea is, people seek the church for more than just sunday services. Marketing and Advertising directly in and to churches gets to a whole group and they are either for it or against it as a group. Interesting, I think...
Posted by: Darren Isabelle | March 20, 2006 11:13 PM
Wow. How terrifying.
How would you like to be God's ad guy? How do you sit across the table from the guy who created heave and earth and call yourself a creative director?
Posted by: eve | March 21, 2006 03:57 PM
Eve, If I were god's ad guy I 'd just say "Holy Cow" alot.
Posted by: Donnie | April 8, 2006 02:41 PM
I think its awesome, although, I'm a bit biased...it's our company.
I guess my partner and I can't imagine anything better than to help promote the greatest story ever told! We don't mess with the message, just change the package. Its a tough job, but we love it!
Posted by: Jason | October 23, 2006 04:36 PM