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July 28, 2008

Best Commercials Ever

Entertainment Weekly has chosen the best TV commercials of all time. One glaring omission? The "1984" spot for Apple, created by Chiat/Day. Here's an excerpt from a New York Times article:


The most contentious choice made by Entertainment Weekly was certainly the omission of a spot that Advertising Age, in a list of the ''50 best'' published in March 1995, ranked as the greatest commercial ever: the Chiat/Day spectacular, based on the George Orwell novel ''1984,'' that introduced the Apple Macintosh personal computer during Super Bowl XVIII in 1984.

''We all felt that it was just so pretentious,'' said Mary Kaye Schilling, the senior editor for television at Entertainment Weekly.

''It just seemed over the top,'' she added, ''too consciously trying to be brilliant.'' In fact, in a feature that accompanies the list, the Apple spot is deemed the ''most overrated commercial'' ever.

Entertainment Weekly. Consider the source, consider the source. This is the same magazine that, when they compiled a list of "The 1,000 New Classics" for film, included "South Park: Bigger Longer & Uncut."

July 27, 2008

Sid Salinger

Sid Salinger was one of THE original employees of Chiat/Day ...

Hello, Stevan...

While searching the Internet for something entirely different, I stumbled across Chuck Phillips' and Mary Beth Neal's postings to your JayDay site, regarding the original Chiat/Day personnel. As I was one of them, I replied, and I see my response was posted, 'tho I don't know whether you (or anyone else) will ever see it, cyberspace being as vastly far-flung as it is.

Nonetheless, it brought back a number of memories, fond and otherwise...some of which I could share with Chuck, 'tho you and most of the other "lost and found" C/D folks wouldn't go back as far. (Hey...I'm an old guy...75 next month.)

No doubt you have Steve Kessler's wonderful volume, "Chiat/Day: The First Twenty Years". I get casual mention in that book...even included in the newspaper article reprint in the front, announcing the merger, and on page 8 with the Western Harness Racing article. (I'm the "horse" in the picture on pages 8-9, and in the ad itself on page 11.)

As you may well know, before there was Chiat/Day, there was Faust/Day. But, did you know that before (and for some time after) there was Faust/Day, there was Carson/Roberts/Inc?

I worked closely with Guy Day, who was an account executive with Carson/Roberts before he joined Tom Faust and Paul Keye to form Faust/Day. (Faust later left the agency business; Paul, Mario Donna and George Perlstein then founded Keye/Donna/Perlstein. But I digress.) He hired me from C/R to Faust/Day, and later, to Chiat/Day.

I'm an amateur genealogist (see www.sidsalinger.com ), which is perhaps why the agency lineage is so fresh in my mind. I was one of the many who couldn't see eye-to-eye with Jay, which is why I left the agency within a year or two after the Chiat/Day merger. But Guy was always an idol of mine...guess he still is, in a way. (Guy's name remained in Jay's firm's name long after his body and soul did.)

In any event, having relived all of this, I thought perhaps you might be interested in a bit more of the "before" history. So, I've attached a copy of a piece on Carson/Roberts that I wrote a few years ago for a writers' group I belong to here in Roseville, California. It briefly mentions Guy, and Chiat/Day.

I'd love to hear from you (and for that matter, from Chuck, Mary Beth, or any others of the "originals".)

Regards,

Sid Salinger

July 10, 2008

Jill Bolte Taylor

Taylor

One of the great joys of working at Chiat/Day was the eclecticism of the ideas to which we were all exposed. There was amazing art all around us. I even remember being back at the Biltmore when Jay brought in Gloria Steinem to talk to all of us. (She and Jay had a fight in front of all of us, as I recall.)

In the spirit of that eclecticism of ideas, I present to you this lecture about a brain scientist who had the rare opportunity to observe a stroke: her own.

It's an amazing presentation. Watch here.

July 09, 2008

Mark Doyle

This sad note just arrived from James Doyle ...

Just wanted to let you know that my father, Mark Doyle, passed more or less peacefully on July 6, 2008, around 11 PM.

I would like to thank all of his friends and former colleagues for helping to make his last days happy ones. He spent his recent years entirely too isolated, and it meant a lot to him to be reminded just how highly regarded he still is among those who knew and worked with him. It means more than I can say to his family as well.

We've lost a good one, and he can never be replaced. Please keep him in your thoughts.

James

July 08, 2008

Bicycle Charity Race

Nearly all of us have been touched by the effects of cancer. We have lost loved one, and in fact, all of us lost Jay to it.

The city of Charlotte (my new home town) host and annual 24 hour charity bike race that builds proceeds for cancer care and research through the Lance Armstrong foundation.

It’s a great event and a great way to give. If you are interested in playing a small part, here is the link for my current firm’s team. In order to donate you need to choose any team member. The contribution benefits the whole team. Click here.

Thanks for your consideration.

Eve

July 07, 2008

Key chains and business cards

donaldeverett.bmp

Donnie Everett happened to find these goodies as he was cleaning out some drawers the other day ...

July 05, 2008

Coke designs

Coke Design

Some innovative package designs for one of the most ubiquitous products on earth: Coca Cola. Designs by Turner Duckworth.