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Creative Exodus in Adland: It's Just Not 'Fun' Anymore

I rarely post things from Ad Age because I figure that many of you read it at your offices (those of you who are still in the biz, at least.) But they've just posted an article about the "brain drain" that is shaking big agencies to the core.

Read the article by clicking here.

Posted by alburty on September 20, 2010 10:46 AM |

Comments

Great acticle.
This reminds me of a question which was asked Jay Chiat during a creative meeting at Chiat/Day (must have been in 1985)
"How big can you get before you'll get bad."
It proves that big ad agencies behaving like banks, shuffling accounts and people and creating the same shit, different piles.
Big ad agencies are hiding behind Hollywood sets called spin-off ad agencies trying to be cool and different.
In the good old days, creative people had the luxery of having weeks to come up with great and solid concepts. Nowadays, it's two or three days...or nights. It's called slavery.
All the signs pointing to the days big ad agencies are numbered. Just like Wallstreet, it'll all tumble down. Americans are known for digging their own hole.
Welcome to third world America.

Posted by: Marten Tonnis | September 20, 2010 03:06 PM

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