Rosemarie Ryan and Ty Montague
A big article in today's New York Times about a new boutique agency started by C/D alums Rosemarie Ryan and Ty Montague.
Co:, with a colon, is the name of an agency being opened in New York by Ty Montague and Rosemarie Ryan, who surprised Madison Avenue in March by disclosing that they would leave their senior posts at the giant JWT for an entrepreneurial venture. The name — perhaps one of the pithiest for any agency — is meant to suggest the Co: business model by evoking words like co-creation, collaboration and co-venturing.
Read all about it here.