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September 24, 2011

Nancy Kitay Galdi


Once upon a time, there was a wonderful media planner at Chiat/Day named Nancy Kitay Galdi. I used to call her Kitty. She now lives in Tucscon and I convinced her to send me an update on what she's doing with her life ...

Hi Steve. So where do I begin? Yes, I am still in Tucson but spend quite a bit of time in LA as both my kids are there, for now. Elizabeth graduated from USC in 2008 and is now in her third year of graduate school at USC, getting a doctorate in Physical Therapy. She will be moving to Chicago in January to be with her finance and will be getting married in August of 2012. My son Andrew graduated from USC in 2010 and lives in Los Angeles. He is working on a documentary with 4 other SC grads.

I do know that Dave Platt is in Arizona. I once again, actually found him his apartment when he first came to Tucson. He is married again and they live in a town between Tucson and Phoenix.

I spend my time in the "non profit" world. In other words, I am a volunteer. I do a lot of marketing for local charities. I am on a few boards and the vice-president of a woman's organization that runs a retail store with the proceeds going primarily to women's and children's charities in Tucson. I travel a lot and if you read my page, you probably saw that I was in NY for the US Open. One of my best friends moved to Brooklyn (her husband is a plastic surgeon and has moved her all over the US) from NH and so I will be in NY more than I have been.

To be honest Steve, for 20 years my life focused on my two kids. I really enjoyed being a "mom" and am now I am really enjoying time for me. I see Susie Mason Vye often when I am in LA. Anyway, I am sure we'll reconnect sometime when I am on the East coast. Thanks for keeping us all connected with Jayday! Have a great weekend. You know what I'll be doing. FOOTBALL.

September 15, 2011

Lulu's back in town


Who can forget Louise?! We knew her as Louise Dion, wife of creative director Bob Dion. She is now living in Boise and is married to her high-school sweetheart, Mike Seeley, who is a prince. (I've visited them something like three times, so I have enough data to make a valid assessment.)

One fault: they're both obsessed about running. They run marathons like the rest of us drink bourbon. (Oh, wait a minute, that may be just me.) Anyway, they are always running. In fact, Mike is sort of a enabler for runners, as he sells high-quality running shoes in Boise.)

Louise will be running in the New York Marathon. And while she is in town, she would love to see as many of her old friends as possible. And so we turn again to good ol' reliable Old Town Bar.

Tuesday, November 8th, from 7 pm until somebody throws us down the stairs and out the door.

Old Town is located at 45 East 18th, in case you've forgotten.

I will send out another notice before the event, but I wanted you to put it in your calendar now.

More on Paul Decker

I was in Portland a couple of weeks ago and, courtesy of Brian Belefant, found Paul Decker, one of THE first employees of C/D. Here's Paul's bio, courtesy of Paul himself:

I was hired by C/D in 1968 as a broadcast producer/writer. I had been working as a writer--commercials, screen plays, documentaries, corporate fiims, etc. at John Urie & Associates, a West Coast production company. Earlier I had worked at Clinton E. Frank in Chicago as a copywriter, a position I was promoted to after I had written a TV spot that won a major Chicago advertising award. Then I moved to L.A. to get a graduate degree in English literature, at USC.

Honda was C/D's first national, consumer account. "How to Prepare Your Town" was Honda's first car commercial. I was the writer and producer. Mel Abert the art director. John Urie & Associates the production company. David Impastato the director. It was a 2 or 3 day shoot. Cost $20,000. I left C/D in 1971. Now after Needham, Harper & Steers, Cunningham & Walsh, Chickering/Howell, Della Femina, Keye/Donna/Perlstein, Kresser/Craig, The Gorilla Group, and freelance and v.o. work, I'm in the self-entertainment business (non-profit), living in America's most conscientious city, Portland, Oregon.


[Please notice the cost of the car at the end of the commercial. - Steve Alburty]

September 13, 2011

The 7 Success Principles of Steve Jobs


From Forbes Magazine, an article on how you, too, can master your inner Steve Jobs.

September 11, 2011

Tom Patty's Marketing Without Money


I received a mailing from Tom Patty regarding a series of seminars he's giving called "Marketing Without Money." I myself would love to attend, because without lying seductively in a street-side window bathed in red light, I'm not sure how that's done. Here's his pitch:


First of all, thank you to all the people who have signed up to receive my Tom Patty's Marketing Without Money video.

In case you missed it the last time, you can sign up for it here.

It's totally free.

Once you sign up, you'll immediately receive an email with links to the video.

I would also like to invite you to visit my new FaceBook page. The purpose of this site is to be a community of small business owners who want to share marketing ideas and solutions to help their grow business.

And just like my SCORE one-on-one counseling sessions that you've attended in the past, it costs you nothing except a bit of your time and participation.

On my Wall I'll be posting more marketing ideas that I've learned from my 21 years at Chiat/Day, along with interesting marketing videos that I think will be helpful to you.

Lastly, be sure to visit and participate in the Discussions area (you'll need to have a FaceBook account to view and post) so you can learn from other business owners like yourself what they have done specifically to help increase their business.

So click here to visit my FaceBook page. It's a great way to share, discuss, and learn more about how to increase your business and become more successful in marketing your products and services.

SCORE Success Stories

In addition, I am putting together a program that will feature each month a SCORE Success story. These stories will inspire you and remind you that if they can do it, you can too.

So be sure to visit my FaceBook page to ask a question, participate in our discussion groups, or even share your own success story!




September 01, 2011

Mike Jaglois

I'm in Seattle and got taken to lunch today by C/D alum Mike Jaglois. He runs a small agency near Pioneer Square and we had a great time discussing the golden days of C/D.

I find it unseemly that Mike and Laurie have not aged since I first met them.