Some tidbits about "1984" from Steve and Lee
Steve Hayden and Lee Clow spoke about their famous commercial at a recent 4As conference.
"The myth is that '1984' ran only once, on the Super Bowl," said Mr. Hayden. But it also aired at 2:00 a.m. in certain places "so that it would be eligible for award shows," he added. Oddly, it also ran in Boca Raton, Fla., which was then the headquarters of the IBM PC division 'just to piss them off,' Mr. Hayden said.
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